The Dodge brand began rapidly gaining popularity at the turn of the twentieth century, with the RAM name emerging alongside by the ‘80s. The pair worked in tandem for decades, producing powerful trucks under the Dodge RAM moniker. A split in 2009 freed each brand to focus exclusively on its strengths, with Dodge focusing on cars, SUVs, and minivans, and RAM cementing its top spot in the pick-up truck market. Read on to learn more about these two iconic brands.
Dating Back to the Beginning
While Dodge first staked its claim in the automotive space in the early 1900s, the Dodge RAM pick-up didn’t make its debut until 1980. Chrysler bought the Dodge brand the next year, inheriting an exciting vehicle line-up that continued to gain traction through the ‘80s. Joining the Ramcharger SUV and Dodge RAM van, the Dodge RAM pick-up truck wore both names until the brands parted ways in 2009. Now the Dodge name is absent from RAM trucks, although the two distinct brands are still owned by the same parent company.
3 Popular RAM Trucks
RAM 1500
The RAM 1500 line-up has expanded over the years to include nine unique trim levels, diversifying with hybrid options and high-performance variants. Beloved for its roomy, refined interior and advanced tech features, the RAM 1500 proves that you don’t have to choose between cabin comfort and rugged performance.
The RAM 1500 stands out from the competition with a coil-spring rear suspension, expertly crafted to enhance your experience behind the wheel. Another exclusive feature is the RAM Box, a lockable storage solution integrated right into the truck’s bed!
2023 model years can haul up to 2,300 pounds with an impressive 12,750-pound towing capacity. Several engine options add versatility, ranging from ultra-efficient hybrids to beefy, supercharged V8s that harness over 700 horses. Whether you’re towing equipment to the job side, trekking off-road, or making a lengthy commute, there’s a RAM 1500 model to suit your needs!
RAM 2500
Defying expectations with its modern, upscale interior, the RAM 2500 transitions seamlessly from work site to weekend. Eight trim levels span the spectrum, ranging from the most durable off-roaders to top-tier luxury trucks. Rear coil springs keep your ride smooth and steady, despite the RAM 2500 remaining the only heavy-duty truck to continue using a solid front axle.
The 2023 RAM 2500 tows up to 20,000 pounds, with various configurations available. Choose between two- and four-wheel drive, then pick the cab and bed size that best fits your lifestyle. Only one gas engine, a 410-horsepower, 6.4-liter V8, is available. Drivers wishing to boost torque and efficiency can upgrade to the Cummins turbodiesel.
RAM 3500
Equipped with incredible power to meet even the most serious towing demands, the RAM 3500 represents the future of heavy-duty trucks. Despite its reputation as a highly capable workhorse, the RAM 3500 offers a smooth ride. Like its little sibling, the RAM 3500 HD boasts a tech-equipped, upscale interior – perfect for hard workers and heavy haulers unwilling to compromise comfort. The 2023 RAM 3500, when equipped with the diesel engine option, tows up to 37,090 pounds with ease.
3 Popular Dodge Models
Dodge Durango
The Durango offers the best of both worlds, boasting top-tier towing capabilities along with ample space for cargo and crew. Whether you’re transporting your family’s most precious cargo or towing a recreational vehicle for a weekend away, the Dodge Durango is ready to roll.
Despite offering comfy seating for up to seven, the 2023 Dodge Durango is more truck than traditional SUV. In fact, this powerful model is one of only two SUVs on the market that offers a V8 powertrain. While a 295-horsepower V6 engine comes standard, the most performance-oriented SRT Hellcat trim churns out a jaw-dropping 710 horsepower!
Select trims offer a two-speed transfer case to max out off-road performance – perfect for the most adventurous among us! In addition to seating configuration and engine, drivers can also choose between rear-and all-wheel drive.
Dodge Charger
Drivers with the need for speed have long loved this iconic muscle car, one that achieves the delicate balance of power and practicality. Available in a broad spectrum of paint colors, nine trim levels, and several engine options, the 2023 Dodge Charger is completely customizable.
The Charger’s four-door design boosts functionality, but make no mistake: this speedy, stylish vehicle is a muscle car through and through. The zippiest engine option, found beneath the hood of the SRT Hellcat Redeye Widebody, produces an insane 797 horsepower! It goes without saying that no other sedan on the market can keep up!
Dodge Challenger
Like the Charger, the Dodge Challenger laps the competition with impressive passenger and cargo space. Don’t get fooled by its functionality though! The Challenger is still a brawny, bold muscle car at its core – with the SRT Demon 170 touted as the “quickest, fastest and most powerful muscle car in the world.” This renowned model churns out an astounding 1,025 horsepower, bringing the thrill of the drag strip to everyday drivers!
With 14 options available, top selling trims feature a 3.6-liter V6 engine, delivering 19 mpg in the city and 30 mpg on the highway.
The Challenger’s long legacy will end this year, with 2023 models the last to hit the market. Dodge has hinted that an electrified version may be in the works, so Dodge drivers will have to stay tuned to find out if there’s more to come for the Challenger.
Have More Questions About the Dodge and RAM Brands? Call Today!
Our huge new vehicle selection includes all your favorite Dodge and RAM models, and our team is here to help you find the perfect one! We know our inventory inside and out, so if you’d like more details about a particular model, we’ve got you covered. To learn more, contact Legacy Chrysler Dodge Jeep RAM today!